VIA Criterium: A spectacular cycling celebration in London's King's Cross
Get ready for an extraordinary cycling event in the heart of London's King's Cross estate this weekend.
VIA, in partnership with Argent, King's Cross Estates, and British Cycling, presents the VIA Criterium on 22-23 July. This exciting celebration of cycling promises an action-packed weekend of races and community activities. Whether you're a participant or a spectator, prepare to be captivated by the skill, energy, and camaraderie on display at this inaugural event. Tickets are available here.
A festival of racing
From 11am to 9.30pm, the VIA Criterium will thrill attendees with a diverse range of races for all ages and skill levels. Watch as talented junior cyclists showcase their potential, cheer on folding bike racers, and be amazed by the finesse of wheelie demonstrations. The highlight of the event will be the Nat B women's and men's races, featuring elite riders competing against regional athletes.
A scenic circuit
Designed in collaboration with British Cycling, the VIA Criterium circuit traverses the historic streets of King's Cross. Over 80% of the course provides excellent viewing access for both spectators and broadcasters. With a strong emphasis on safety, this circuit ensures an immersive and exciting experience for all attendees.
Promoting health, fitness, and community
VIA is dedicated to promoting health, fitness, and environmental initiatives. In partnership with charities, local officials, and the City of London, the VIA Criterium offers a safe and closely monitored environment for people of all ages to enjoy cycling. Activities cater to everyone, including a dedicated area for toddlers on Balance Bikes, children's skills sessions, and demo rides for those interested in trying cycling firsthand.
The vibrant VIA Village
Immerse yourself in the lively VIA Village, where bike enthusiasts and spectators come together to revel in the cycling atmosphere. Explore the latest bike brands and retail areas, allowing you to discover cutting-edge cycling technology. A designated space for riders and teams provides a place to relax, prepare, and celebrate their achievements. Indulge your taste buds with delicious street food from various vendors. Secure bike storage ensures your bicycle is safe throughout the event. Additionally, a dedicated children's area offers interactive and engaging activities for the youngest attendees.
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Day 1 - Saturday, 22 July
Race schedule
11:00 - Fettle × Kwik Fit A+B Girls & A+B Boys (One Race Split Podium) - 40 minutes
11:55 - Test Ride (Opportunity to test ride your dream bike on the circuit) - 30 minutes
12:40 - Women's 3/4 - 40 minutes
13:35 - Men's 3/4 - 40 minutes
14:30 - Men's 3/4 - 40 minutes
15:25 - KX Community Race - 30 minutes (Go-Race format)
16:10 - Le Mans Folding Bike - 30 minutes
16:55 - Masters Open 50yrs+ - 40 minutes
17:50 - PAS Race - 60 minutes
18:50 - Jake 100 X OTS: No Front Wheel Race - 2 laps
19:15 - Das Women's Elite - 60 minutes
20:30 - Das Men's Elite - 60 minutes
Day 2 – Sunday 23 July
Sunday will be devoted to the community, with VIA-led bike rides, city tours, closed road activities and a number of workshops, covering essential bike maintenance (how to fix a puncture, how to check cables, maintaining brakes etc).
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